We're running a paid study on the methods and tools used to find creators for brand partnerships. The goal is to map the end-to-end workflow of influencer discovery, from initial search to final selection. Your experience will help us understand the real-world friction points in building campaign rosters.
During this remote interview, you will walk us through a recent campaign where you had to source new influencers. You will also explain how you evaluate a creator's metrics, audience alignment, and overall fit for a brand. Finally, we will discuss the bottlenecks you experience during the selection phase.
We are looking for marketing professionals who actively manage influencer or creator campaigns at a brand or agency. We welcome Influencer Marketing Managers, Social Media Strategists, Creator Partnerships Leads, and Talent Buyers. The ideal candidate has hands-on experience running searches and making final roster ...