Implementation and Activation Director

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

EssenceMediacom, part of WPP, is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs bra...

Cultivate strong, trusted relationships with clients at intermediate to senior levels.
Maintain an in-depth understanding of client challenges, objectives, and initiatives, clearly articulating these to your team and media partners.
Proactively recommend tactics and opportunities that resolve client challenges and objectives.
Ensure strict adherence to activation commitments and client contractual obligations.
Construct and present effective, future-facing Implementation plans grounded in strategic priorities and data-led optimization recommendations.
Maintain an in-depth knowledge of the media landscape, confidently articulating core media principles and how each touchpoint fuels client growth.
Collaborate closely with internal product teams, including GroupM proprietary offerings, to clearly articulate benefits and identify growth opportunities.
Seek, communicate, and implement continuous improvements across all aspects of the role.
Lead client media audits, media negotiations, and billings forecasting.
Motivate and empower direct reports to achieve individual, team, and organizational goals.
Conduct regular 1:1 check-ins, annual career conversations, and performance reviews with direct reports.
Champion company values, fostering strong connections, solution-oriented perspectives, and collective team success.

 

Significant experience in performance channels within a media or marketing environment.
Proven stakeholder management experience.
Passion for the industry, with robust craft and leadership experience.
Strong, up-to-date media landscape knowledge, able to confidently articulate macro consumer trends and their challenges/opportunities.
Problem-solving mentality.
Clear communicator with strong presentation skills.
Highly collaborative, with the ability to unite diverse teams and perspectives.
Results-driven, with the ability to identify and clearly articulate successes and their drivers.
You feel empowered to bring your authentic self to work and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.