About the Job
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
Required Skills & Abilities
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Lead day to day account management of SEO/GEO activities across Honda Motor Company, owning delivery from brief through to implementation and performance reporting.
Own the SEO/GEO roadmap for your account(s), translating business objectives into prioritised activities across technical, content, and authority.
Manage day-to-day client and stakeholder communications, leading status calls, meeting notes, action tracking, and clear next steps.
Lead monthly/quarterly planning and forecasting, aligning deliverables to campaign calendars, product launches, and wider media activity.
Track, monitor and report performance using Google Analytics (GA4), Google Search Console and third-party platforms; ensure KPI definitions, tagging requirements and reporting cadences are agreed and maintained.
Identify opportunities and risks from data (rank/visibility trends, CTR, crawl/indexation, content performance) and turn them into clear recommendations and prioritised tests.
Oversee technical SEO health across client sites (crawlability, indexation, site architecture, Core Web Vitals, structured data, redirects, canonicals, hreflang), raising tickets and tracking delivery with dev/IT teams.
Support content strategy and on-page optimisation: keyword and intent research, briefing, metadata, internal linking, information architecture, and content refresh programmes.
Deliver GEO (Generative Engine Optimisation) best practice by advising on content formats, entity/structured data signals, and brand presence in AI-assisted search experiences, while monitoring changes in SERP/AI features.
Quality assure SEO deliverables prior to client submission (audits, reports, recommendations, briefs), ensuring accuracy, clarity, and alignment to brand and legal/compliance requirements.
Oversee performance of all SEO/GEO activity and ensure learnings are incorporated into future plans; surface technical issues early and coordinate resolution across agency and client teams.
Stay on top of platform updates (Google and other search engines) and wider industry trends, proactively sharing implications, opportunities and recommended actions with the team and the client.
Partner with Planning and other channel teams (e.g., content, social, PR, paid search) to ensure SEO is aligned to the wider media strategy and integrated into campaign planning and measurement.
Highly motivated and able to work and learn independently and as part of a team
Ability to take responsibility for own work and to make sure that others deliver in support of you
Flexibility - willingness to pick up tasks for others
Quick to learn, and keen to develop
Attention to detail
