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Principal Product Designer

Ethos
Worldwide Full Time USD 165,000 - 292,000 p.a. Sep 17, 2026

About the Job

Design at Ethos plays an instrumental role in shaping every aspect of the product. We work across the organization to develop novel solutions to large, interesting challenges, and build world class products that create real value for real people. You will experiment, invent, and occasionally fail but most importantl...

We’re looking for a seasoned designer with leadership experience to help build the next generation of products at Ethos. This is a player coach role focused on craft at scale. You’ll own some projects but also direct the work of other designers. As part of a team, you’ll help set the bar for quality and impact for t...

Your influence across the team is not limited to ‘mentorship,’ you will be in a position to actively uplevel the output through your feedback, standards and systems that you design and implement.

Key Responsibilities

Lead design strategy across multiple business units including all aspects of design craft
Help set the vision for our overall user experience
Direct and guide the work of other designers
Build new products and iterate on existing ones
Manage executive stakeholders across engineering, product, marketing, and more
Drive improvements to the product development process with cross functional partners

Required Skills & Abilities

At least 10 years of Product Design experience
At least 2 years at a venture-funded, private startup required
At least 2 years in a role where you are influencing the work of others either through direct management or indirect leadership
Demonstrable impact raising the bar for design practices and output of organizations you have been a member of
The majority of your experience is in-house working on direct-to-consumer products
You’ve worked in a high-velocity, high-ambiguity, experiment-driven environment - ideally in a Growth Product/Design environment
You’ve worked on high consideration consumer flows where storytelling and design craft are meaningful levers for product performance
You can clearly articulate the reasoning behind your design decisions. Your work demonstrates intentionality and rigorous thinking
A strong portfolio that demonstrates your ability to produce high-quality work, including interaction details, storytelling, visual polish, and content design
Experience leading projects end-to-end, including discovery, problem definition, ideation, and validation, all the way through engineering implementation and measurement
Experience in improving flows and launching 0-1 products
Demonstrated ability to detect process and misalignment issues quickly and work to alleviate them
Preference for Eastern Time Zone

Apply now

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