About the Job
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.
To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.
Key Responsibilities
You will translate Braze's strategic technology partnerships into differentiated messaging, joint go-to-market programs, and field-ready assets that ladder up to our core platform narrative.
This is an individual contributor role focused on strong PMM craft and cross-functional execution. You'll bring a clear understanding of how go-to-market strategies work with technology platform partners, and you'll work closely with internal cross-functional teams including Product, Partnerships, Sales, and Marketing to take initiatives from messaging through to field readiness.
GTM Strategy & Messaging
Develop GTM strategy based on joint business plans for strategic technology partnerships in collaboration with partner leads
Own the messaging architecture for Braze's strategic technology partnerships (e.g., cloud hyperscalers and data platforms), ensuring each partnership ladders up to our core platform narrative and customer engagement story
Translate platform integrations into clear, differentiated value propositions with defined customer use cases and competitive angles
Work with Core Product Marketing to ensure technology partners are reflected accurately in product launches, campaigns, and core messaging
GTM Execution & Enablement
Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating timelines and deliverables across internal teams
Drive partner launch motions end-to-end: messaging, packaging, enablement materials, and field readiness
Build and deliver core assets and enablement that actually get used in the field
Track performance and adoption, and report results back to cross-functional stakeholders
Cross-Functional Execution
Work closely with Product, GTM Strategy, Sales, Marketing, and Partnership to align on priorities and execute against them
Partner with Sales and the field to support active deals, customer conversations, and positioning
What Success Looks Like
In your first year, success means:
A repeatable launch and enablement motion for technology platform partnerships, with integrations reflected consistently across launches, campaigns, and core messaging
Trusted, productive relationships across Product, Sales, Partners, Marketing, and Services—you're the person teams pull in early
Required Skills & Abilities
A storyteller. You turn complex offerings and integrations into clear, differentiated narratives that resonate with buyers and the field alike
A builder. You're comfortable with ambiguity and energized by creating structure, frameworks, and repeatable motions where none existed
A collaborator. You're a sleeves-rolled-up, low-ego operator who brings cross-functional teams along and gets things shipped without direct authority
GTM-fluent. You understand how go-to-market strategies work with technology platform partners and how to execute them in a fast-moving, matrixed organization
7–10+ years in product and/or partner marketing at a growing B2B technology company, with strong product marketing (PMM) craft at the core
A clear, practical understanding of how go-to-market strategies work with technology platform partners, including joint GTM programs, co-marketing motions, and integration launches
Strong PMM fundamentals: messaging frameworks, competitive positioning, narrative development, and the ability to translate complex offerings and integrations into clear, buyer-ready stories
Experience marketing technology platform partnerships (e.g., cloud hyperscalers, data platforms, and the broader SaaS/martech ecosystem)
Experience building sales and enablement content—solution briefs, battle cards, decks, playbooks—that gets adopted and used by the field
A proven ability to work closely with cross-functional teams and execute without direct authority, navigating a matrixed organization to get things shipped
Excellent communicator, comfortable presenting to internal stakeholders and partners
Experience in customer engagement, marketing technology, CDP, or adjacent data/SaaS categories
For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $116,000 and $174,000/year, with an expected On Target Earnings (OTE) between $133,000 and $201,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.
#LI-Hybrid
WHAT WE OFFER
Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment.
From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
A curated in-office employee experience, designed to foster community, team connections, and innovation
Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®
ABOUT BRAZE
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.
Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.
BRAZE IS AN
