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Senior Director, Marketing

Braze
Tokyo Full Time Negotiable Sep 19, 2026

About the Job

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Key Responsibilities

Lead the Japan Regional Marketing strategy and ensure execution delivers on revenue goals.
Partner with Japan Sales, Partnership, and Success leaders, as well as the Global Marketing teams, to develop and build programs that are scalable and predictable for the Japan region.
Serve as the voice of the region with respect to regional nuances and differentiators to/from the field that will allow for a constant feedback loop, externally and internally, to iterate and evolve programs.
Create repeatable, predictable programs that build off of global demand generation activities–from concept and implementation to optimization and ensure activations continue to scale across channels (online and offline) to expand the Braze footprint in the region.
Be a thought leader for the brand and serve as a host of specific activations, as well as co-lead custom programs with local leadership; deep knowledge of demo environments and market positioning capabilities are a must. 
Deliver on demand generation metrics and OKRs with a laser focus on data, specifically leading the local forecasting, measurement, and analysis of the Japan Marketing strategy’s impact.
Travel into various markets and interface directly with customers, prospects, and partners to support lead generation and pipeline development efforts including hands-on involvement in execution of live programs.

Required Skills & Abilities

15+ years experience in areas of marketing
Experience at B2B SaaS company
Experience with regionalized pipeline generation strategy and implementation, including working closely with Sales, Partnership, and Customer Success teams.
Experience with digital marketing, events, account based marketing
Highly developed interpersonal and communication skills to work with and maintain long-term relationships with peers, customers, prospects, and influencers
A self-starter with the ability to work independently and as part of a team
Ability to juggle multiple, demanding tasks simultaneously and with accuracy
High aptitude for looking at problems as opportunities, and working cross departmentally to create unique solutions to solve them for the benefit of regional programs and/or the company
Familiarity with tech and marketing communities; familiarity with SaaS business communities
Experience working in a high-growth, high intensity environments
Travel in the region required
Bachelor degree required
WHAT WE OFFER
Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment.
From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
Competitive compensation that may include equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
A curated in-office employee experience, designed to foster community, team connections, and innovation
Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching 
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®
ABOUT BRAZE
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences.
The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025.
Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore.
The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo.
BRAZE IS AN

Qualifications

Experience: 15 years experience
Education: Bachelor

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