About the Job
Before launching in 2016, our founders spent months interviewing salon managers and working behind front desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care...
We have an insatiable curiosity and embrace experimentation. We believe that simple solutions require the most sophistication, and we design each and every detail to maximize potential, power, and impact. Do our values match? Read through our story and what we value the most.
Come Do The Best Work of Your Life at Boulevard.
Key Responsibilities
Build Boulevard’s product data foundation - partnering across the Product Development organization to define what needs to be captured and how, and designing the models and the tech stack that translate raw data into clean, reliable and scalable analysis-ready assets in partnership with data engineering
In tight partnership with Product, develop data-driven recommendations that inform strategy and drive action — through engaging narratives, effective data storytelling, and visualizations adapted to the audience, from individual contributors to executive leadership
Build scalable, intuitive and self-serve dashboards that empower teams and stakeholders to independently explore data and make informed strategic decisions; fostering a data-driven culture by educating and enabling stakeholders to interpret data and act on it with confidence. Operationalize product analytics. Connect product analytics to OKRs and business outcomes.
Own deep-dive and exploratory analyses that up-level understanding of customers and their relationship with the product (e.g. funnel analysis, retention curves, cohort behavior, feature adoption) — surface insights proactively and build analytical narratives that support strategic business cases and influence product direction
Be the bridge between product data and the broader organization — ensuring insights actively inform and influence cross-functional decisions and outcomes
Create team processes and analytical workflows that enforce data accuracy and scale as the function grows; advocate for the tooling investments the team requires
Experimentation, design, not just readout. Own the experimentation practice for Product Development — partner with PMs and engineering to design experiments before feature releases (hypothesis, primary and guardrail metrics, unit of randomization, power and duration), then run the analysis and deliver a clear, defensible read on impact. Establish the standards, templates, and Statsig/tooling workflows that make experimentation the default way Boulevard evaluates a feature launch, and be honest about when a clean test isn't possible — designing the best available quasi-experimental read (pilot cohorts, staged rollouts, difference-in-differences, pre/post with controls) instead.
Modeling customer behavior. Apply statistical and machine learning methods to explain and predict customer behavior — propensity and adoption models, retention and churn risk, segmentation and clustering of usage patterns, time-to-value and activation modeling, and driver analysis that separates correlation from cause. Choose the simplest method that answers the question, validate rigorously (holdouts, backtesting, recall/precision trade-offs framed by business cost), and communicate uncertainty as clearly as the point estimate.
Get model output into the workflow. Take models from analysis to production — partner with data engineering to schedule, monitor, and version them, and land the output where it drives action (in-product surfaces, Gainsight, Salesforce, CSM and PM workflows). Own model performance over time, including drift, retraining, and retiring models that stop earning their keep.
Required Skills & Abilities
8+ years of proven experience in data science or product analytics or engineering in a B2B SaaS or high-growth technology environment, with meaningful time spent in early-stage or low data-maturity environments — you’ve built the foundation, not just worked on top of one someone else laid. Act Like an Owner
Fluency with data analysis and BI tools: SQL, analytical tools like Python / Jupyter notebooks, Snowflake, DBT, Sigma for data and reporting pipelines and AWS infrastructure to productionalize analytics / models in a repeatable way; strong proficiency with data modeling. Know Your Sh*t
Direct experience designing and executing product instrumentation strategies — defining event schemas, authoring tracking plans, and ensuring reliable data capture in partnership with product and engineering
Expertise in building dashboards and visualizations using platforms such as Sigma, Looker, Tableau, or similar — with a track record of creating self-serve tools that teams actually use
Significant experience working directly with product managers and leaders — translating data findings into actionable opportunities and tradeoffs that drive strategy and roadmap investment
Demonstrated ability to design and execute deep-dive analyses across the full product lifecycle — including funnel diagnostics, cohort and retention modeling, and behavioral segmentation — translating statistical findings into clear, decision-ready narratives for product and leadership audiences
Deep, hands-on statistical and machine learning expertise applied to customer behavior. Regression and classification, propensity and churn-risk modeling, clustering and behavioral segmentation, survival and time-to-value analysis — with the judgment to reach for the simplest method that answers the question, validate it honestly, and communicate uncertainty as clearly as the estimate. Know Your Sh*t
Proven experience owning experimentation end to end, designing tests before a feature ships (hypothesis, primary and guardrail metrics, randomization unit, power and duration), running the analysis, and delivering a defensible read on impact. Hands-on experience on a platform such as Statsig, Optimizely. Equally important: the causal-inference toolkit and the judgment to use it when a clean A/B test isn't possible. Know Your Sh*t
Ability to build and own your own data pipelines. Production-grade DBT models, transformations, and orchestration in Snowflake, written in code with tests, documentation, and version control. You're self-sufficient from raw event to analysis-ready asset, and you partner with data engineering on platform and scale rather than waiting in their queue. Act Like an Owner
Clear, confident communication with stakeholders at any level — you can build a narrative that lands with a PM or the executive team, and you deliver it with the kind of presence that builds trust. Show Up With Style
High level of ownership with a demonstrated ability to manage projects end-to-end, identify opportunities, navigate ambiguity, and build processes that scale — comfortable thriving in fast-paced, dynamic environments with multiple competing priorities. Make an Impact
Proven track record of partnering cross-functionally and using product data to influence leadership decisions and outcomes — whether shaping go-to-market strategy, informing customer success priorities, or driving alignment across teams; you earn trust by being direct, generous with knowledge, and consistent in how you show up
Experience evaluating or implementing product analytics tooling such as Amplitude, Mixpanel, or similar platforms
Boulevard is at an inflection point. We’re scaling upmarket, expanding our product surface, and making bigger bets on where the business goes next. Every one of those bets requires a trusted picture of what’s happening in the product today.
Product teams can’t build with conviction without knowing how customers use what we’ve already shipped — that’s you
New launches succeed or fail quietly without the instrumentation and frameworks to measure them — that’s you
The path to stronger ARR runs through understanding which customers get the most value, and why — that’s you
Leadership can’t make the right strategic bets without a reliable, trusted source of truth for product performance — that’s you
This is foundational work that compounds. What you build in the first year will shape how Boulevard makes product decisions for the next five.
