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JD Sports Cover

Senior Retail Marketing Specialist

JD Sports
Milano, Milan, Italy Full Time Negotiable 26 days ago

About the Job

Founded in 1981 and listed on the FTSE100, JD Group is a leading global multichannel retailer in sports fashion, outdoors, and gyms. Driven by innovation, excellence, and a people-first culture, our vision is to become the world’s most trusted and dynamic omni-channel retailer. We welcome individuals from all backgr...

As our flagship brand, JD Sports is the industry leader in urban style, seamlessly combining physical and digital retail to give a compelling consumer proposition. We offer an elevated shopping experience, blending globally recognized brands like Nike and Adidas with strong, exclusive private labels. We are a fast-p...

The Senior Retail Marketing Executive takes full strategic and operational ownership of the planning, execution, and financial control of retail marketing campaigns across the JD store network. This role serves as a senior subject matter expert within the department, responsible for optimizing the end-to-end campaig...

Key Responsibilities

End-to-End Campaign Management: Plan and manage the lifecycle of retail marketing campaigns, including the full coordination of distribution lists, store allocations, print production, and dedicated budgets.
Store Request Governance: Review, evaluate, and approve marketing material and localized campaign orders placed by the store network.
Platform Management: Take full ownership of managing the internal marketing platform designed for campaign workflow tracking and collateral allocation.
Asset & Inventory Control: Maintain fully updated databases regarding store layout capacities, in-store marketing support, and promotional material inventories.
Technical Sourcing: Demonstrate an advanced understanding of POSM (Point of Sale Materials) and print manufacturing processes to continuously identify and implement structural improvements in a fast-paced retail environment.
Compliance & Incident Resolution: Monitor real-time campaign rollouts and audit store implementations. Track operational incidents, deliver swift problem-solving, and report status updates to leadership
Budget Tracking & ROI: Supervise and report on budget status, tracking production costs, shipping fees, and financial variances while proactively proposing cost-saving materials and workflow enhancements.
Stakeholder Liaison: Act as a central, high-influence link between corporate Marketing, Retail Operations Directors, third-party suppliers, and store leadership to champion integrated campaign rollouts.
Management of a Retail Marketing Executive

Required Skills & Abilities

High level verbal and written English.
4+ years of experience in a similar role.
Degree in Marketing, Communication, or similars.
Full flexibility and willingness to travel frequently.

 

Qualifications

Experience: 4 years experience

Apply now

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