Associate Director, Planning

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

 
Maintain day-to-day client contact and agency contact regarding their area of responsibility.
Oversees the development of objectives and strategies, as well as the development of plans and presentations.
Supervises the group in the interpretation of competitive and other research data.
Trains and evaluates Supervisors, Managers and Associates on the team.
Act as the liaison between internal teams as well as various partner vendors to ensure media performance.
Maintain a deep understanding of business, target audiences and wider communications environment.
Listen, identify, and articulate compelling drivers, barriers and channel relationship insights.
Understand, embrace, and integrate client and creative agency research into plans.
Package strategic frameworks, contextual frameworks and engagement ideas for clarity and client presentation.
Assist in crafting compelling selling strategies.
Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
5-8 years of account planning or related media/communications planning experience, with a focus on team leadership and management.
Experience and comfort facilitating ideation sessions.
Excellent strategic thinking.
Good client relationship skills, including experience interacting and presenting to senior-level clients.
Experience working in and across multiple communications disciplines, including digital.
Fully conversant with all major desktop research tools and qualitative research techniques.
Excellent quantitative skills, including analytical abilities and math proficiency.
Ability to work within and effectively manage a team, prioritizing and organizing multiple assignments for both self and team direct reports, where applicable.
Demonstrate genuine curiosity and interest in our clients and their business.