About the Job
Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to conne...
The Airbnb Communications team delivers campaigns that keep Airbnb front of mind, helping to stimulate word-of-mouth and supporting direct traffic to the site. We’re seeking an organized, passionate and versatile team contributor to support the Global Markets roadmap and support a Global Communications team that is ...
This Senior Communications Manager role for Colombia, Argentina, Peru and Chile will be responsible for telling Airbnb's story, with a strong focus on growing positive brand awareness, and executing strategic communication plans in the country with support from the Regional Latam Comms team. The new hire will be wor...
Key Responsibilities
Provide guidance and support to the Spanish-Speaking South America business on all communications matters.
Develop a clear and thorough Policy, Corporate and Consumer communications plan and cadence for the market.
Identify proactive press opportunities in support of legislative and policy priorities (i.e. moving a bill forward, demonstrating the impact of a tax agreement, outlining our policy positions) as well as business/consumer needs (e.g. pitches involving key target audiences and expansion opportunities for the business from consumers perspective.
Manage all aspects of reactive press requests and ensure utilization of all tools available (data, industry research, host stories, etc.) to defend Airbnb’s community and brand
Develop written materials (story pitches, messaging guidelines, Q&As, briefs, presentations, speeches, etc.) and manage approval process with stakeholders
Help prepare Airbnb spokespeople (Campaign Managers, Country Managers, Airbnb Executives, etc.) for public speaking engagements, media interviews, etc.
Develop and manage relationships with key reporters in the market.
Identify proactive press opportunities and drive national/global announcements, in support of policy, corporate and consumer communications goals.
Identify and drive executive communications opportunities
Supports local operations for the Global Consumer & Entertainment team in Spanish-Speaking South America for international consumer campaigns across Icons, Celebrity Hosting and Local Consumer Campaigns.
Ability to oversee creative ideation and execution for individual Icons, Consumer, Corporate and Policy Communications campaigns and act as Project Manager and Program Manage
Develops and manages individual project budget trackers.
Manages key external agency partners and third party brands, including drafting scopes of works, reviewing creative proposals, term sheets and executing contracts.
Work effectively within a high-performing international team with evolving priorities and rapidly changing timelines.
Required Skills & Abilities
Bachelor’s Degree in a related field
8+ years of Communications/Public Relations experience, either working in an agency or in-house
Fluency in both written and spoken English and Spanish is a must.
Expert knowledge of the region’s media environment and political landscape including public policy matters - more specifically relating to traveling, housing, technology, and the short term rental industry.
Proven-track record of building and activating effective communications initiatives inside a private company or PR agency.
Possesses a strong understanding of the region’s cultural trends and pop culture and has experience working with industry partners to build effective campaigns.
Understanding of celebrity/influencer marketing and local social media channels.
Experience working with and executing celebrity/influencer campaigns.
Ability to work collaboratively with multi-functional leads in a matrix organization.
Excellent writing skills with samples to share.
Creative and strategic thinker
Passion for Airbnb and the mission of the company.
Experience working on projects in a fast-paced environment.
Strong organizational skills and attention to detail.
Strong verbal communications and interpersonal skills.
Maintaining enthusiasm and calm demeanor in stressful situations.
Experience working with and managing multiple stakeholders on cross-functional projects
Proactive self-starter with a proven track record of taking initiative
The ideal candidate is proactive, engaged, and solution-oriented
