Product Manager, Social Features

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to conne...

Our Product Marketing Managers start with the guest and work backwards, turning product thinking, data, and research into strategy. They own outcomes end to end, lead cross-functional teams across engineering, design, data science, and program management, and stay close enough to the details to know when something i...

The Social team is making Airbnb a place where you travel with, and because of, the people you know. Our strategy has three parts: scaling the social graph, building social features that make Airbnb fun and useful for you and your friends, and creating social experiences that help people form new relationships and s...

Work backwards from the guest: write crisp briefs and requirements for new features, each grounded in a real guest need and a clear definition of success
Prototype with AI first: build working prototypes yourself to explore ideas, test them with guests, and align the team in days rather than weeks
Drive execution with engineering, design, data science, and program management, from concept through launch and iteration, often with several features in flight at once
Go deep with the team on the details: review builds, test flows yourself, and chase down the edge cases that decide whether a feature delivers for guests
Shape how connections are integrated across the guest journey, from search and booking to Trips, so planning and traveling with people you know feels natural
Build shareable, delightful moments like the travel map that bring new people to Airbnb and grow the social graph
Partner with the social graph and social experiences pods, and with Trips, Search, Checkout, and other partner teams, to ship work that spans surfaces
Design for trust and privacy from the start, with clear controls over what people share and with whom
Put mechanisms in place, like goals and a weekly metrics review, so the team knows where it stands and acts on it
Partner with data scientists on experiments, dive deep into the results, and make clear calls on what to scale, iterate on, or stop
Present strategy and results in leadership reviews, turning complex tradeoffs into clear decisions and concise narratives

8+ years in product marketing or product management, with a track record of moving a core consumer metric (engagement, retention, sharing, or conversion) through features you led to launch
Experience building social or network-driven products: sharing, invites, feeds, profiles, group features, or connection-based recommendations
Deeply AI-native in how you work: you use AI tools every day for prototyping, research, specs, and analysis, and you've changed how your team builds because of it
Obsessed with the details: you go as deep as it takes with engineering and design, from data to edge cases, to make sure what ships drives great outcomes for guests
Strong execution and a bias for action: you've led cross-functional teams through complex launches on time and at a high quality bar, and you move fast on decisions that are easy to reverse
Fluent in experiment results: you can define what a test needs to learn, read growth metrics alongside guardrails like trust, privacy, and satisfaction, and turn them into product decisions
Strong judgment of consumer product quality, a high bar for craft, and a clear sense of what makes an experience fun, useful, and worth sharing
Comfort working in a new, fast-moving area where you set the roadmap and build the team's operating rhythm
Ability to earn the trust of engineering, design, and data science partners and lead without formal authority
Clear, structured writer and communicator who can distill complex tradeoffs for executives and translate strategy into actionable guidance for teams
Experience at a consumer marketplace or travel company, or launching a new social product at scale (preferred)