About the Job
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
In this role you will be responsible for the development of client specific media plans across all media channels. We are seeking someone who has a point of view to drive holistic media plans that deliver results. This position work closely with senior management and agency partners to create and evaluate media stra...
Required Skills & Abilities
Minimum 3+ years of related experience, Digital Planner/Buyer, and in media, investment or strategy teams within an established media agency
University or College degree/diploma in Media, Marketing, Business, or related field; OR equivalent professional work experience
Experience working with a range of clients in a digital environment
Demonstrates understanding of media basics and concepts:
knowledge of different buying methods such as CPM, CPC, CPE, CPA
Understanding of multiple digital media channels (display, mobile, video, paid search, paid social)
Proficient with Syndicated tools (PMB, Evaliant, Xpert, Comscore, etc.)
Proficient with Microsoft Office Suite
Solid experience with DFA Digital campaign set-up, trafficking and tagging processes
Solid experience with and understanding of reporting tools (DFA, Omniture, Webtrends, Google analytics)
Demonstrates accuracy and attention to detail
Ability to communicate concisely and clearly both orally and in writing
Self-starter who demonstrates initiative
Ability to manage multiple projects
Ability to delegate and oversee Assistant workload
Team player who can step in and help drive strategy against a landscape that is in constant change
Thrives in fast paced environment
Qualifications
Education:
Vocational / Technical Certificate / Diploma